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The Brilliance Blog

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Why a Strong Website is a Must in 2020

We aren’t even halfway through 2020 yet, but the need for a steady Internet connection and digital presence has clearly become more than a luxury;…

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How Poor Website Design Can Hurt Your Sales

As a web design and digital marketing agency, we’ve seen our share of poorly designed websites. When a business chooses to go the “quick and…

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Is a Custom Website Worth the Price?

Today, a website serves as the digital storefront into your business and develops the first impression with your audience. High-quality, custom websites showcase your services/products,…

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What to Expect When Reviewing a Staging Website

When we build custom WordPress websites for our clients, we always dedicate at least a week minimum to go through user testing and quality assurance…

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A Designer’s Guide to Logo Design From Concept to Execution

I’ve been a designer for nine years, and during that time, I’ve learned what works well during the logo process and what doesn’t. Step One:…

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Best Practices for Working from Home

It’s strange to say that many businesses are officially “getting used to” working from home during the COVID-19 crisis, but it has become the new…

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Altering Your Digital Marketing During COVID-19

Every industry has been impacted in some way because of the COVID-19 pandemic. Whether it’s altering business hours, working remotely, or pivoting your focus into…

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Remote Working Tips to Boost Productivity

Last week, many businesses had to make the hard decision to shift their daily operations from their offices to their homes. While remote working has…

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6 Creative Tactics to Grow Your Email List

Did you know that email databases degrade about 23% every year? The reasons behind this range from opt-outs to users getting rid of their old…

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Should You Update, Rewrite or Delete Outdated Content?

If you are an avid reader of our blog, you know we’ve discussed the importance of fresh, valuable website content for not only SEO benefits,…

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6 Best Practices for Designing an Effective Search Results Page

Search functionality on websites has quickly become a standard best practice for many websites (especially eCommerce). By allowing visitors to search your site for the…

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5 Tips for the Non-Web Designers Out There

When businesses are looking to work with a website agency like us on their site, a big thing they rely on us for is not…

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What to Do After Your WordPress Website Launches

Congratulations! You just launched your new or redesigned website. We know firsthand all the steps and time it takes to create a polished, user-friendly website,…

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Is Your Website ADA Compliant?

The Americans with Disabilities Act (ADA) was developed in 1990 to ensure that people with disabilities have the same opportunities as anyone else. While this…

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The Top 5 Design Conventions that Need to Stay Forever

At GreenMellen, we are all about embracing the latest and greatest ideas for innovating the Web, but some things were not meant to be reinvented….

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