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[Recap] A Look Back at GreenMellen’s 2020

2020 recap

Are we crazy for wanting to look back at 2020? Despite everything that happened this year, there’s been a lot of good things to celebrate at GreenMellen.

In the spirit of year-in-reviews that we’ve done in the past (see our posts for 2018 and 2016), we thought we’d recap some of the highlights that happened during 2020.

129 websites managed

We love helping businesses maintain their WordPress websites with tasks like updates, backups, and malware scans. Over a hundred clients trust us with this important responsibility. We also launched a number of new sites during 2020—including a new version of our very own website!

1,598 support tickets solved

Our fearless Web Support Manager, Natalie, cleared more than 1,500 support tickets submitted by our clients during 2020. She’s super speedy, too—responding to each ticket in an average of 26 minutes and 8 seconds. That’s because being uber-responsive to your needs is one of our core values.

121 blog posts written

As you can tell from reading our blog, we love to publish quality digital content. That’s also true for the clients who work with us to manage their blogs. In 2020, we published more than 120 original blog posts on this GreenMellen blog and our clients’ blogs combined. That’s more than two posts per week!

5,055 email subscribers

More than 5,000 people have subscribed to get updates and insights from GreenMellen via email, including through our monthly newsletter. If you haven’t already, you can subscribe, too. Or let us know if you need our help managing your own email marketing efforts.

7 team members

That’s right, our team grew this year—by one entire new staff member. Robert Carnes joined the GreenMellen team as our Marketing Manager. From now on, he’ll be overseeing all of the digital marketing efforts for our clients—from creating strategies to posting on social media.

1,057 Zoom meetings

It should come as no surprise that we spent a lot of time in video meetings during 2020. All told, our team scheduled over a thousand Zoom meetings this year, which clocked in at over 36,761 minutes total. That’s about 25 days—nearly an entire month—spent on Zoom calls!

36 virtual events attended

During a normal year, we usually attend a few conferences or training events. After all, staying educated is another one of our core values. Since 2020 was anything but a normal year, we still attended a few of those events—just all virtually. All told, our team attended over 30 of these digital events over the past year.

37 data dashboards

Monitoring analytics like web traffic and social media engagement are all a part of successful digital marketing. To help with that, we’ve set up nearly 40 different auto-updating customized data dashboards so our clients can view those numbers in real-time. If you’re ever interested in setting up a data dashboard of your own, reach out so we can talk

57 marketing books read

Part of constantly learning also means reading the latest and greatest books on marketing. Mickey even bought a copy of Seth Godin’s latest book, The Practice, for all of us to read. If you’re not just counting marketing books, we calculated that our entire team has read about 264 books during 2020—that’s an average of 37 books per person.

14,765 Slack messages

Our team was familiar with remote work long before 2020, so we’re all about using digital tools for communication. That means a few thousand messages (and the occasional GIF) being shared on Slack. Most of them were even work-related.

2,920 cups of coffee consumed

Doing all of this work (especially during COVID) takes some fuel—which usually means a few (thousand) cups of coffee. Even though not everyone on our team drinks coffee, our Lead Developer, Ashlea, has declared that she drinks enough coffee for everyone. 

11 years in business

This year, GreenMellen celebrated more than a decade of being in business. (That means we were founded in 2009, if you didn’t want to do the math.) And we’re looking forward to the next 11 years of building a brighter web. In the meantime, here’s to a brighter 2021!

What were the most exciting things about your year?

About the Author

Robert Carnes

Marketing Manager

Robert Carnes is a freelance writer, published author, and professional marketer. His book, The Story Cycle, is your business's guide to becoming a better marketer. Robert lives in Atlanta and you can follow him on social media @jamrobcar.

View Robert's Profile

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