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Robert Carnes

Marketing Manager

A freelance writer and a published author, Robert brings a wide range of experience to the GreenMellen team. As the Marketing Manager, he supports all our clients’ marketing needs with everything from strategy to implementation.

Robert has worked in a number of different industries before joining GreenMellen—from college athletics to local nonprofits. He lives with his wife and daughter in Smyrna, where they enjoy going on long walks and cheering on all Atlanta sports teams.

Robert’s most recent book, The Story Cycle, is all about how businesses can use storytelling to do marketing better—and releases in October 2022.

  • Enneagram Number 5 (Investigator)
  • Hometown Atlanta, GA
  • Random Fact I’m left-handed and have extremely legible handwriting.
  • Top 5 Songs Listen on Spotify

Digital Marketing Insights from Robert Carnes

Main Menus: How and Why to Create Effective Website Navigation

Website navigation is an imperative part of a positive online experience. If users can’t easily find the information they want, they’ll leave frustrated or empty-handed.
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5 Ideas For Using Customer Testimonials in Your Marketing Right Now

Listen to our podcast on this topic. As a marketer, you’ll always say nice things about your company. Your job is to find the unique selling points and how to stand out from the competition, but you’re a biased perspective. That’s why so many customers…
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Think Digital Marketing is Environmentally Friendly? You’d Be Surprised

Many modern businesses focus on sustainability and being environmentally friendly because consumers are increasingly concerned about this. You may be familiar with the triple bottom line concept of profit, people, and planet. Marketing is no exception to this trend. Business leaders make marketing decisions partly…
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