Building a Brighter Web
A GLIMPSE INSIDE OUR MINDS
We have talked about the mobile-first index briefly in other posts and our A Brighter Web podcast, but this post is dedicated to explaining its importance for your website. If this phrase is new to your ears, we highly encourage you to take the time to verse yourself in this significant Google change, as this […]
Just like 2017, digital marketing will be very important for your business in 2018. While these points are not the only areas you need to focus on, this “alphabet” of digital marketing will be a great starting point to pave the way for your digital marketing success next year. Check out our A-to-Z list of […]
WordCamp US 2017 was the 128th WordCamp of 2017 and full of WordPress tips, lessons, and announcements. While the attendees ranged from WordPress beginners to advanced developers, everyone expressed their excitement to see the annual State of the Word lecture at the end of the weekend. In case you don’t know what the State of the […]
No matter if your business is located in a large city like Atlanta or a small town in South Dakota, it’s important to stand out in your area. While small businesses are often challenged with differentiating themselves against large corporations and recognizable brands, there are tactics you can take to stand out in your city. […]
During this Meetup, we had Matt James as a special guest speaker to talk about new ways to save money for your business. Whether you’re just starting out or have been in business for years, this Meetup is full of solid information about saving money. In case you missed it, below are the Meetup’s slides and […]
For many businesses, search engine optimization (SEO) is a very important piece of gaining traffic to your website — and ultimately to sales. During this Meetup, Mickey looks at every major aspect of SEO including an overview of how Google works, things that matter for SEO in 2017, how local SEO can affect your business, […]
Trust building is a very important component to a strong customer base, and word of mouth advertising has proven to be effective for years. For any small business, eCommerce business or global corporation, testimonials can have a strong impact on their business. More importantly, with the help of the Internet and various rating websites like […]
If you are a small business owner, you know firsthand that there are a lot of checkboxes to complete when building your brand. While some of these tasks are simpler than others, building your brand’s voice can be tricky. Sure, you may know your business like the back of your hand but defining your brand […]
During this Meetup, we had a panel of three local business owners who use WordPress to generate income. We tried to get a mix of companies, and these three have very different approaches but all three are quite successful and have great things to share with us. The panel consisted of: Jenny Munn of The Munn […]
When you think of “today’s marketing,” you think of terms like email marketing, social media, responsive web design and SEO. These new-age tactics tend to cloud our memory of a simpler time before digital marketing became top priority. Gone are the days where a business’s choices consisted of only television, radio, billboards or print advertising. While we’re […]
