Building a Brighter Web
A GLIMPSE INSIDE OUR MINDS
Content is one of the most important assets your business needs to make time for, but there’s no denying the positive impact visuals can add to your marketing. According to the Social Science Research Network, 65 percent of people are visual learners, and 90 percent of information that comes to the brain is visual! While […]
Digital reviews are quickly becoming as powerful as word of mouth from friends and family. In fact, according to studies, 85% of consumers trust online reviews as much as recommendations from friends and family. While there are a lot of review sites out there that people use for go-to ratings, Google reviews weigh heavily on […]
Today, due to social media and technology, you have more exposure and access to your audience than ever, but that opportunity comes with many risks. Even though you’re a business owner or work in marketing, you’re still human and will make mistakes. But, the good news is that you can learn from the ones that […]
WordPress holds a very special place in our hearts because of its intuitiveness, simplicity, and customization capabilities. And, it seems like the rest of the web agrees with us, as WordPress powers roughly 30% of the entire Web. While this content management system (CMS) is our choice of platform for building our clients’ websites, there […]
We recently looked at when it’s time for a website redesign, and now we’re going to dive into when it’s time for a brand refresh. Some of the most well-known brands in the world have gone through branding updates, ranging from Google and Instagram to Netflix and Olive Garden (and even us). A brand refresh […]
Here at GreenMellen, we build custom WordPress websites, and more and more, that also includes a custom plugin or two. In addition to our plugins, there are a few that you’ll find installed on almost every website we build. This is just a short list of what we currently love and why we use them. […]
If you own a trademark (™), registered trademark (®) or service mark (℠), it’s important to understand when it’s appropriate to use on your website. While it may seem like these symbols need to be used all the time in website writing, that’s not always the case. Get a look into the correct usage of […]
Chapman Design Studio was formed in 2013 by Jim Chapman 44 years after founding Jim Chapman Architects and Associates, which later grew to become Chapman Coyle Chapman Architects, Inc. With a focus on golf clubhouses and the golfing industry, Jim came to GreenMellen in need of a website to display his master planning and design […]
If you own a business, no matter if it’s a small business or corporation, every moment of your day is precious. One segment of your business that’s timely is marketing, but it’s something that needs careful planning and dedication. A way to open up your schedule to focus more on your core business is by […]
School is back in session, football kicks off in less than two weeks, and Halloween candy and decorations are slowly becoming on sale at stores across the country. This can only mean one thing: fall is right around the corner. Seasonal content is always something to consider with your marketing strategy, and fall is no […]
