Building a Brighter Web
A GLIMPSE INSIDE OUR MINDS
The Americans with Disabilities Act (ADA) was developed in 1990 to ensure that people with disabilities have the same opportunities as anyone else. While this act was initially created for physical locations, it was recently expanded into website accessibility. This new ADA ruling, called Title III, states that “places of public accommodation” are required by […]
At GreenMellen, we are all about embracing the latest and greatest ideas for innovating the Web, but some things were not meant to be reinvented. As more and more people rely on the Internet to do everything from grocery delivery to buying a house, some elements have become intuitive with how users interact with all […]
If you have an eCommerce website, a strong product page design can make or break your sales numbers no matter what you sell. These pages are usually where users make their decision if they are going to purchase or not, so these pages need to make sure they fulfill their needs before clicking “Add to […]
On-page search engine optimization (SEO) is important for any website, but what many people don’t realize about SEO is that it’s generally a long-term, highly hands-on strategy. Basic SEO strategies include title tags, meta descriptions, image optimization and backlinks, but to make an impact on search engines, you need to step up your SEO game. […]
I’m going to miss 2019. It’s hard to say what the “best” years are, but in terms of growing a business, this one was pretty darn good. I’ve been trying to figure out why it was good, and I’ve come up with seven reasons. 7. Uber This is relatively new for me, but I’ve started taking […]
GeoSurvey, Ltd. is a regional land surveying services firm located in Marietta, Georgia. For over 20 years, they’ve specialized in providing quality, cost-effective land surveying for architectural and engineering firms, educational institutions, developers, municipalities, construction companies, individuals, and other organizations. GeoSurvey came to us for not only a logo refresh, but a new website to […]
It’s that time of year when businesses look back at their accomplishments and areas of improvement for Q1. If you’re finding that your business’s marketing metrics weren’t as successful as you hoped, it’s worth outsourcing your marketing needs to a digital marketing agency in 2020. Here are the top reasons why you should hire a […]
Powered by a model and strategies built by a former CIO, CIO Partners is uniquely positioned to provide access to exceptional, aligned technology leaders for our client partners. We’ve worked with this team on various projects in the past, and we were excited when they came to us for a refreshed logo design and website. […]
A bounce rate is one metric that tells you if your website is useful, relevant, interesting or none of the above. In case you need a refresh, a bounce rate is, “the percentage of visitors to a particular website who navigate away from the site after viewing only one page.” If your bounce rate is […]
A brand consists of several elements that must work together to create a memorable experience. These elements range from the message on your voicemail to a user’s experience on your website. With all these facets considered, we’d argue that the logo is the most important visual element of a brand, and if it’s time for […]
