Skip to main content

The Brilliance Blog

Explore our Latest Bright Ideas

[Recap] GreenMellen’s 2022 Year in Review

We like to write these recap blog posts each year. It helps us to celebrate what we’ve accomplished and learn from how much we’ve grown. Taking time to reflect on the past year is a healthy way to move into the next one with humility and momentum.

Read More
man standing infront of white board

[Roundup] Top 5 GreenMellen Blog Posts & Podcast Episodes of 2022

Whether you’re a loyal GreenMellen blog follower, or this is your first time on our website, here are the top five blog posts and top five podcast episodes created by our team during 2022.

Read More
high angle view of coffee cup on table

GreenMellen Core Value: We Think Outside the Box

It’s time to unpack our core value: we think outside the box. That’s easy to say, and much harder to live out. So what does this practically look like in our daily marketing?

Read More
cardboard box on dark wooden table near tape and scissors

Which Digital Marketing Platforms Should You Start Working on First?

Don’t try to do it all at once—or at least not right away. Build up to full marketing capacity. That starts with setting your priorities and focusing on one thing until you’re proficient at it. That means picking one marketing platform to optimize at a time.

Read More
person writing a to do list

This Story Highlights Why to Avoid Taking Shortcuts on Cheap Websites

Some developers rely on shortcuts and duplicated work to promise quick and cheap results. However, you may end up getting what you pay for. There’s a reason why it takes more time and budget to do quality websites the right way.

Read More
pexels-photo-3943748.jpeg

The Power of Strategic Design: 4 Reasons Design Can Make a Difference in Your Business

It’s a common misconception that design is just meant to make things beautiful. And while that’s not altogether wrong, it’s only a portion of what…

Read More

How to Clear Your Browser Cache

When we make changes on our website, site visitors may not see the change immediately. It can be frustrating for both parties, but there’s an…

Read More
what is browser cache and how do I clear it?

The One Magical Thing You Can Do To Improve Your Website Visibility

There are plenty of things that the first point could refer to. However, there’s one thing that rises above all of the others, and it’s far more common than I’d like to see.

Read More
red check mark on box in close up view

How Do We Build More Ethical and Humane Digital Marketing?

How does a humane perspective impact our practices? Why is it worth it to try being humane? Let’s examine these questions and more together.

Read More
people walking on pedestrian lane during daytime

6 Steps Every Small Business Can Take To Better Storytelling

Every business has a story because every business has people. By people, we don’t just mean your team, but also your customers, potential customers, and…

Read More
woman narrating story while recording audiobook

The 5 Things We’ve Learned About Building Successful Websites

Since opening our doors in 2009, GreenMellen has built hundreds of websites for clients in various industries. We can say with great confidence that no…

Read More

Why Digital Marketing is a Science Experiment (And How to Conduct One)

Is marketing more art or science? We believe it’s a beautiful and confounding mixture of both. There’s certainly a high level of creativity and subjectivity to effective marketing. However, there’s a fair amount of science, too. That’s because digital marketing is a perpetual experiment.

Read More
man doing a sample test in the laboratory

What Time and How Often Should An Account Post to Social Media?

When managing your social media accounts, there are likely two main questions that linger in your mind before you post: What time should I post…

Read More

The 7 Types of Website Traffic Sources (And How To Increase Each One)

The internet is vast and treacherous, which means we rely on a number of ways to navigate to the right content and sites. Therefore it should come as no surprise that people come to your website from a variety of places.

Read More
landscape photography of cars

Home Builder Digital Marketing: 4 Tips on Where to Start

As a home builder, your day is full of so many decisions that pertain to the details and logistics of building homes. You’re answering to your subcontractors, your clients, architects, and designers. You rarely have time to sit down—let alone time to focus on your marketing.

Read More
modern kitchen design with built in appliances