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The Brilliance Blog

Explore our Latest Bright Ideas

GreenMellen Named to Cobb Chamber Top Small Business List For Third Straight Year

Marietta-based digital marketing agency GreenMellen has been named as one of the top small businesses for the third consecutive year by the Cobb Chamber of Commerce.

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Why a Messaging Strategy is the Foundation for Your Website Content

Fresh, action-driven content for your business cannot be an afterthought. When it comes to your website, there needs to be a strategy that goes into…

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GreenMellen Takes Home Two 2023 AMA Marketing Awards

GreenMellen was awarded two Atlanta Marketer of the Year (AMY) awards by the Atlanta chapter of the American Marketing Association on Wednesday evening.

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6 Best Continuing Education Sources For Digital Marketers

Whether or not you studied marketing in college (or even went to college), all marketers should be perpetual students. There is no end to your education for several reasons. But the good news is that there is also no shortage of areas where you can learn.

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5 Marketing Best Practices for Technology Businesses

When working on marketing for your technology business, there are a lot of things that you need to pay attention to. Ultimately, though, if you can keep these five ideas front and center, everything else should fall into place.

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Making the Most Of Your Brand’s Messaging Strategy

A GreenMellen messaging strategy shares our recommendations based on our conversations with you, industry research, and our knowledge of marketing best practices. This is the foundation for the rest of your marketing—from your website and beyond.

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GreenMellen Named As Finalist for Annual AMA Atlanta Award

GreenMellen has been named as a finalist for an annual award for the annual AMYs awards ceremony organized by the Atlanta chapter of the American Marketing Association.

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How To Grow Your LinkedIn Presence In 15 Minutes Per Day

LinkedIn is the social platform that professionals use daily to make new connections. For many small businesses, this is the best place to grow an…

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Own Your Search Results Page With More Than Just Your Website

When it comes to ranking well in search results, there are two very different areas where people tend to focus.

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7 Pages That Every Business Website Needs

If you’re looking to revamp your business’s current website or build a new one from scratch, you may be a little lost on where to…

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How We’re Improving Our Brighter Web Marketing Meetups in 2023

As we enter 2023, we’re changing things up again with our meetups. No matter if you’ve never been to one before or have attended several, here’s what you can expect from our new-look marketing meetups moving forward.

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A Robot Wrote This Post About Artificial Intelligence In Digital Marketing

We had a robot write a blog post about artificial intelligence in marketing. What’s the worst that could happen?

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6 Essential Pieces in the Anatomy of a Successful Website Homepage

Of all pages on your website, your homepage is the most important. Your home page serves as the main entry for your entire website. It…

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[Recap] GreenMellen’s 2022 Year in Review

We like to write these recap blog posts each year. It helps us to celebrate what we’ve accomplished and learn from how much we’ve grown. Taking time to reflect on the past year is a healthy way to move into the next one with humility and momentum.

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[Roundup] Top 5 GreenMellen Blog Posts & Podcast Episodes of 2022

Whether you’re a loyal GreenMellen blog follower, or this is your first time on our website, here are the top five blog posts and top five podcast episodes created by our team during 2022.

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