Robert Carnes
The holidays are quickly approaching. With the holiday season comes holiday gift shopping. And with gift shopping comes the inevitable debate around gift ideas. What should I get for this person? For those of you with marketing people in your life, we’ve got a list of gift suggestions. That could be for your friend, co-worker, boss, spouse, or maybe even yourself. There’s no end of amazing marketing people out there who need more encouragement. 1. Notebooks Even the most techno-savvy marketing professionals still rely on good old fashioned pen and paper. I personally always need a handy notebook to jot down notes or ideas on. Moleskine has become a go-to for fancy notebooks because of their high-quality and usability. Bullet Journal is another line of notebooks known for their mindfulness and productivity. Speaking of productivity, Michael Hyatt’s Full Focus Planner is an entire system built in a notebook that helps […]
Read MoreYou probably entered 2020 with high aspirations around your company’s marketing. You had big plans for social media and getting your email marketing back on track. This was going to be your year. Then history happened and all of your grand plans went out the proverbial window. And that’s OK—because 2020 happened to everyone. All companies big and small, and across industries, had to figure out how to adapt during the past year. Now that 2020 is almost over and we’re still uncertain about the future, how do we plan for marketing in 2021? What does the next year look like? And how do we create an intentionally flexible strategy that can adjust to whatever the next 365 days look like? 1. Revisit your messaging Online marketing was already oversaturated. But 2020 turned that problem up to 11—with online events, online classrooms, Zoom fatigue, and everything in between. That means […]
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