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The Brilliance Blog

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H1 & H2: Why You Should Always Use Headers in Your Website Content

Not only do headers make online content easier for humans to understand, but header tags (like H1 and H2) also guide bots on how to categorize and organize content on search engines.

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Marketing Copywriters: Why You Need One and What To Look For

Effective copywriting elevates your entire marketing game. That’s why a strong marketing copywriter is like a superhero.

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7 Reasons Outsourced Copywriting is Key to Success

Not only can third-party copywriters improve your content’s SEO, but they will provide clear, value-driven messaging for your audience.

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Trademark Symbols: When and Where to Use Them On Your Website

If you own a trademark, it’s important to understand when it’s appropriate to use it on your website. It may seem like they need to be used all the time, but that’s not always the case.

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