Nice updates to the Google Analytics interface

We’re big fans of Google Analytics.  It’s a very powerful (free!) tool that allows you to see in-depth insights about your website visitors.  You can find out how people found your site, what they looked at, how long they stayed, what browser they were using and much more.  If you run a website of any kind, you absolutely should have Google Analytics installed on there.

This morning Google has rolled out a nice update to the Analytics interface, including some of the following enhancements:

Rearranged Tabs

The tabs on the left side of the screen have been shuffled around a bit, in a way that makes much more sense.  There is a greater emphasis on the new dashboards and shortcuts, as well as a more obvious location for the Real-Time reporting seen here:

real-time

Custom Dashboards

As we mentioned above, the dashboards area is now more obvious and easy to customize.  When customizing your dashboard you have a variety of new layout options, seen below, as well as a few new available widgets including “Geo Maps” and “Bars”.

layout-options

Setting up a powerful dashboard can save you a lot of time, as you won’t need to dig through as many tabs to find the information that you need.

Floating top navigation

This one is fairly minor, but quite handy — as you scroll down the screen, the orange bar now floats at the top of the screen rather than scrolling out of view.

floating-orange-bar

So far I’m really liking this update, and I’m finding the new Shortcuts to be quite convenient as well.  I have a handful of tabs that I often view when I’m looking at a site, and this allows me to put all of those views in one location for quick access.

These updates are rolling out now and you should see them in your Analytics account.  Do you use Google Analytics?  What do you think of the changes they just made?

About Mickey Mellen

Mickey is GreenMellen's token “tech guy” and his skills are greatly valued on the GreenMellen team. With over 9 years of WordPress experience and a passion for helping others, you will often find Mickey leading a North Atlanta-based MeetUp, All Things WordPress. He is also highly involved in social media and knows the ins and outs of everything from Facebook to Google+. There’s no denying Mickey’s brain is a good one to pick!

Comments

  1. Thanks Mickey!

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