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College Football Playoff Logo Content

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You can almost hear college football fans chanting “It’s about time!”

The widely loathed Bowl Championship Series (BCS), which used a computer algorithm to help determine who played in the college football championship game, will be around for just one more year. After that, it will be replaced by the College Football Playoff, a four-team playoff that will give two more teams a chance at winning it all each year. Final Four…sounds familiar.

With this new system comes an opportunity for branding, and the CFBP committee is letting the fans get involved. They have presented four logo options on their website and are asking for votes. The contest runs Tuesday, April 23, 2013, to Monday, April 29.

Are you going to vote? Which logo do you like most?

 

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Ali Green

Co-Founder and Creative Director
Schooled in both design and marketing, Ali adds the analytical skills of an engineer to complicated digital marketing strategies.

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