greenmellen
ATLANTA—After hosting local marketing gatherings for a decade, GreenMellen has announced the first-ever Brighter Web Conference on Thursday, October 9, 2025, at the Cobb Chamber of Commerce offices in the Battery Atlanta. The all-day event will include five industry speakers, food, networking, and giveaways—all focused on building community for local Atlanta marketers and business leaders. “We’ve wanted to host a conference for years now, and we’re excited to finally have this opportunity,” said GreenMellen co-founder Mickey Mellen. “Our meetups are one of our favorite things we do, and the conference only takes that sense of community to the next level.” A digital marketing agency headquartered in Marietta, GreenMellen includes education and community as tightly held core values. That’s why the team has organized the Brighter Web initiative since the agency was founded in 2009. The five conference speakers boast an array of marketing experience, own their own marketing businesses, and […]
Read MoreMarietta-based digital marketing agency GreenMellen was named a Top 25 Small Business of the Year by the Cobb Chamber of Commerce in 2025. This marks the fourth year in a row that GreenMellen has earned this honor, beginning in 2021. Along with the 24 other top small businesses, GreenMellen will be honored at the Chamber’s Marquee Monday awards breakfast on May 12. “Our entire team is excited to receive this recognition again from the Cobb Chamber,” said GreenMellen co-founder Ali Green. “We love being a small business in this community and having the opportunity to serve other local businesses like us.” To be considered for the Top 25 Small Businesses of Year, each hopeful submits an application to the Cobb Chamber. The applicants must prove an increase in sales or unit volume, provide examples of innovation, discuss adversity and challenges, and thoroughly detail their community involvement. Award applications are considered […]
Read MoreFrom now on, we’re no longer GreenMellen—you can now call us BlueBanana Media!
Read MoreFor 2025, GreenMellen will host five in-person meetups and one larger marketing conference.
Read MoreIt’s time for another annual recap post from your friends at GreenMellen. Here are some of the things we accomplished together during 2024.
Read MoreHeadlines are underrated. Marketers spend time and effort crafting the text and design of websites, blog posts, and emails. But we often leave the headline or subject line to the end. Rather than crafting it intentionally, we rush and write by default. This is backward. We should spend nearly as much time writing headlines as anything else because they have an outsized impact on whether people decide to click, open, or read. Marketers should focus more on writing headlines, but how can we ensure this effort is well spent? Well, if you read this post’s headline, you can guess there’s a tool to help you. Let’s review CoSchedule’s Headline Studio tool, how it can help, how to use it, and who can benefit from it. What is Headline Studio? Headline Studio is a freemium online marketing tool created by CoSchedule. Their website describes the tool as the “#1 headline writing […]
Read MoreATLANTA—For the fourth consecutive year, GreenMellen has been listed among the top small businesses by the Cobb Chamber of Commerce. “Our team appreciates this continued recognition and support from the Cobb Chamber,” said GreenMellen co-founder Mickey Mellen. It’s a privilege to be a small business owner in this community, and we always enjoy celebrating with other deserving organizations.” This community honor comes after the digital marketing agency posted its best year on record, increasing revenue by over 50% in 2023. Last year also saw a growing staff, new community partnerships, revitalized in-person meetups, and several other awards. GreenMellen joins 24 other successful local businesses for the fourth time after earning the honor in 2023, 2022, and 2021. GreenMellen is one of a few local marketing or media groups on the list, including 41 South Creative, DynamiX Web Design, Modo Modo Agency, Go Play Design, and Digital Yalo. The Chamber will […]
Read MoreMarketing is deceptively complex. Creating a Facebook page and building a basic website seems simple, but having an online presence doesn’t automatically make you effective with your audience. Productive marketing requires commitment and consistency. That also means it’s easy and understandable to make mistakes. Every business slips up occasionally with marketing. Rather than becoming discouraged, this is your opportunity to learn from your mistakes and improve. These are five of the most common mistakes we see with digital marketing (and some suggestions on how to get better). 1. Unclear Message What does your business do? You know what your business does, but does your audience understand it? Could you explain your business model clearly and concisely? A comprehensive and cohesive message is the first marketing misstep most companies make. They fall into the curse of knowledge—being too familiar with their own business and assuming that everyone knows it, too. Think […]
Read More2023 marked our 14th year of building a brighter web, and our team reached new heights this year. It was a record year for active clients and revenue earned for GreenMellen.
Read MoreGreenMellen is proud to announce several community partnerships with outstanding local nonprofit organizations during 2023.
Read MoreMarietta-based digital marketing agency GreenMellen received two annual dotCOMM awards for client websites launched during 2023.
Read MoreMay 27, 2023, is the 20th anniversary of WordPress—the most popular content management system on the internet. Much has changed about the web since 2003, but WordPress has been an important fixture for many who develop websites.
Read MoreMarietta-based digital marketing agency GreenMellen has been named as one of the top small businesses for the third consecutive year by the Cobb Chamber of Commerce.
Read MoreGreenMellen was awarded two Atlanta Marketer of the Year (AMY) awards by the Atlanta chapter of the American Marketing Association on Wednesday evening.
Read MoreA GreenMellen messaging strategy shares our recommendations based on our conversations with you, industry research, and our knowledge of marketing best practices. This is the foundation for the rest of your marketing—from your website and beyond.
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