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Fourth Consecutive Cobb Chamber Small Business Award For GreenMellen

ATLANTA—For the fourth consecutive year, GreenMellen has been listed among the top small businesses by the Cobb Chamber of Commerce. “Our team appreciates this continued recognition and support from the Cobb Chamber,” said GreenMellen co-founder Mickey Mellen. It’s a privilege to be a small business owner in this community, and we always enjoy celebrating with other deserving organizations.” This community honor comes after the digital marketing agency posted its best year on record, increasing revenue by over 50% in 2023. Last year also saw a growing staff, new community partnerships, revitalized in-person meetups, and several other awards.   GreenMellen joins 24 other successful local businesses for the fourth time after earning the honor in 2023, 2022, and 2021. GreenMellen is one of a few local marketing or media groups on the list, including 41 South Creative, DynamiX Web Design, Modo Modo Agency, Go Play Design, and Digital Yalo. The Chamber will […]

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5 Most Common Marketing Challenges Small Business Owners Face

Marketing is deceptively complex. Creating a Facebook page and building a basic website seems simple, but having an online presence doesn’t automatically make you effective with your audience. Productive marketing requires commitment and consistency. That also means it’s easy and understandable to make mistakes. Every business slips up occasionally with marketing. Rather than becoming discouraged, this is your opportunity to learn from your mistakes and improve. These are five of the most common mistakes we see with digital marketing (and some suggestions on how to get better). 1. Unclear Message What does your business do?  You know what your business does, but does your audience understand it? Could you explain your business model clearly and concisely? A comprehensive and cohesive message is the first marketing misstep most companies make. They fall into the curse of knowledge—being too familiar with their own business and assuming that everyone knows it, too. Think […]

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[Recap] GreenMellen’s 2023 Year in Review

2023 marked our 14th year of building a brighter web, and our team reached new heights this year. It was a record year for active clients and revenue earned for GreenMellen.

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GreenMellen Announces Series of Community Partnerships

GreenMellen is proud to announce several community partnerships with outstanding local nonprofit organizations during 2023.

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Two GreenMellen Websites Recognized with Annual dotCOMM Awards

Marietta-based digital marketing agency GreenMellen received two annual dotCOMM awards for client websites launched during 2023.

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GreenMellen Celebrates 20 Years of WordPress

May 27, 2023, is the 20th anniversary of WordPress—the most popular content management system on the internet. Much has changed about the web since 2003, but WordPress has been an important fixture for many who develop websites.

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GreenMellen Named to Cobb Chamber Top Small Business List For Third Straight Year

Marietta-based digital marketing agency GreenMellen has been named as one of the top small businesses for the third consecutive year by the Cobb Chamber of Commerce.

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GreenMellen Takes Home Two 2023 AMA Marketing Awards

GreenMellen was awarded two Atlanta Marketer of the Year (AMY) awards by the Atlanta chapter of the American Marketing Association on Wednesday evening.

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Making the Most Of Your Brand’s Messaging Strategy

A GreenMellen messaging strategy shares our recommendations based on our conversations with you, industry research, and our knowledge of marketing best practices. This is the foundation for the rest of your marketing—from your website and beyond.

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GreenMellen Named As Finalist for Annual AMA Atlanta Award

GreenMellen has been named as a finalist for an annual award for the annual AMYs awards ceremony organized by the Atlanta chapter of the American Marketing Association.

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A Robot Wrote This Post About Artificial Intelligence In Digital Marketing

We had a robot write a blog post about artificial intelligence in marketing. What’s the worst that could happen?

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[Recap] GreenMellen’s 2022 Year in Review

We like to write these recap blog posts each year. It helps us to celebrate what we’ve accomplished and learn from how much we’ve grown. Taking time to reflect on the past year is a healthy way to move into the next one with humility and momentum.

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[Roundup] Top 5 GreenMellen Blog Posts & Podcast Episodes of 2022

Whether you’re a loyal GreenMellen blog follower, or this is your first time on our website, here are the top five blog posts and top five podcast episodes created by our team during 2022.

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This Story Highlights Why to Avoid Taking Shortcuts on Cheap Websites

Some developers rely on shortcuts and duplicated work to promise quick and cheap results. However, you may end up getting what you pay for. There’s a reason why it takes more time and budget to do quality websites the right way.

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The Power of Strategic Design: 4 Reasons Design Can Make a Difference in Your Business

It’s a common misconception that design is just meant to make things beautiful. And while that’s not altogether wrong, it’s only a portion of what great design does. Good design does make things beautiful, but great design is not only beautiful but solves a problem. This is what we call strategic design. Here at GreenMellen, we believe that great design is rooted in problem-solving. Our mission is to identify your business’s problem before we even open a design program. Great design shouldn’t be a one-size-fits-all solution. For example, a nonprofit that wants to equip its audience with valuable resources about its organization may require a different strategy for its visual branding and web design than a luxury homebuilder who wants to showcase its services and portfolio to increase its sales. This is where the power of strategic design can make a difference within your unique business. 1. Strategic design tells […]

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