The Weekly Scoop: Google takes on Foursquare, Facebook takes on Pocket, and Reviews on What’s New

The Weekly Scoop

Google:

Google Maps is rolling out a big update which seems directed at apps like Foursquare. The new Explore button gives you an overview of what’s nearby. It’s not only location-sensitive — the feature also pays attention to the context, meaning you’ll get different results depending on the time of day and the weather.

Improvements have rolled out for Chrome users. Google’s chat feature, Hangouts, no longer requires a video plugin.

You have Google Analytics but don’t understand it? Google Releases Chrome Extension For In-Page Google Analytics. See the image below for a glance at what this handy extension offers.

Google Analytics in browser

SEO:

Thought provoking: Google has been around for 15 years, and while they are continually updating their algorithm, we’ve been continually updating the way we search. A popular trend that we showed you five years ago was the increasing length of search queries; as people became more familiar with search engines, they began to know what to search for with less trial-and-error. What happens to those keywords you carefully crafted when people start dictating their search requests into their phones?

Apple:

Lots of great things ahead for Mac – OS X Yosemite Beta. Mashable has a great video walk through of Apple’s new operating system.

Social:

As you catch up on the news from friends and family, have you ever seen an article that you find interesting but just don’t have time to read? Facebook is taking a nod from Pocket and is introducing a new save for later feature.

WordPress:

WordPress is preparing to launch version 4.0 on August 13, 2014. The first beta versions are already available for testing. Despite the major version number, this is not a major update. For WordPress, it appears that changes to the left of the decimal point aren’t as significant as they are elsewhere; however, future updates show how WordPress has become a platform, rather than an application. Read our full review here.

Another reason to keep your WordPress sites updated: Massive Malware Infection Breaking WordPress Sites. How fresh is your most recent backup?

Miscellaneous:

So happy to finally see this: ICANN Parks The Domain Registry Of America, Termination May Be Coming. From MarketingLand blog:

If you’ve ever registered a domain name, you’re likely acutely aware of the Domain Registry of America. The company is notorious for the incessant mailing of deceptive renewal letters that essentially trick users into renewing with the Domain Registry of America (DROA) (many times at a much higher price) instead of renewing with the company where the domain was initially required. These mailings however may be stopping soon.

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Mickey Mellen

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