WordPress 3.4 is here
WordPress has just released version 3.4 (codenamed “Green”, like us!) with a handful of very nice improvements. Theme Customizer For themes that support it, there…
The Brilliance Blog
Explore our Latest Bright Ideas
The ROI of social media is survival
If you’re a huge brand, there are tools out there to help you measure the ROI of your social media efforts. For smaller businesses, though,…
Working toward A Brighter Web
Over the years I’ve posted quite a few video tutorials on here and on other sites. The problem is that they were scattered all over…
Your business isn’t perfect, but that’s ok
A few days ago, I shared the story of a recent visit to Marlow’s Tavern. In that post, I referenced a post from Scott Stratten…
Marlow’s Tavern, meet Gary Vaynerchuk
Last week, I saw a speech that Gary Vaynerchuk gave to a bunch of RE/MAX realtors on the topic of social media engagement and it…
Don’t run your fan club like Tim McGraw
My wife and I are fans of Tim McGraw; we’ve seen him in concert a few times, and we’ll likely see him again in the…
Your customer service starts with the person that answers the phone
While I’m certainly not a big fan of the phone, I still use it quite often. As you’ve probably noticed, while businesses love their fancy…
The first Tweet was five years ago today
On March 21, 2006, Jack Dorsey posted the world’s first tweet with the very exciting news that is quite similar to most people’s first tweet…
Turn on HTTPS to make your Facebook and Twitter more secure
Facebook A few weeks ago, Facebook added the ability to always use a secure connection when accessing their site. This doesn’t improve your security at…
Why are churches so far behind?
I was recently asked a question, based on this chart: If [that chart] is true, then why are churches so far behind in web site…
More on churches and Twitter
Last month, I wrote a post about churches not responding well on Twitter and it got a nice response. I followed it up with a…
More churches are on Twitter, but are they listening?
As I’m sure you’ve noticed, more and more churches are hopping onto Twitter and it’s becoming quite common to see the blue [T] icon in…
Twitter is like Coke Zero
I’m finding that a lot of new products and technologies seem to follow the same pattern: They first come out, and some leading edge businesses…
You’ve gotta give before you can get
It’s a idea we’ve all heard before: You’ve gotta give before you can get. Churches often apply it to tithing, many apply to social networking…
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My favorite WordPress plug-ins
Three years ago I wrote up a list of my favorite plug-ins, and decided that it was well past time to give the list a…