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The Brilliance Blog

Explore our Latest Bright Ideas


Getting started with Ello

Over the past week, the social networking site Ello has taken the internet by storm. It remains to be seen if it’ll stick around, but…

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How to Create an Online Marketing Strategy

Most of our clients have a wish list for online marketing, but they always encounter an obstacle when trying to execute. Most aren’t sure how to prioritize and accomplish their…

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Free Facebook Page Template and 3 Big Changes You Need to Make Now

In March, Facebook shared that it would be redesigning business pages.  New Page designs are rolling out now and there are some pretty significant changes….

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10 Really Effective Facebook Marketing Strategies

How much time do you spend on your Facebook marketing?   Are you posting the same type of content over and over again? Do you…

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Public or Private: Which Should You Set Your Social Media Accounts to?

Should you set your social accounts to private to protect yourself, but risk fewer people seeing your online content? Or should you share everything publically, but potentially expose yourself to privacy concerns? There are advantages and disadvantages to each approach.

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Using the internet to meet more people

One of the concerns that people have about the internet is that it’s creating less face-to-face communication. That may be true, but my experience has…

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Introducing facebook shared albums

I don’t know about you, but I am certainly excited about facebook’s newest feature release: shared photo albums! Facebook announced Monday that multiple users are…

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Don’t forget your “other” inboxes

When we talk about inboxes, like we did a few days ago with our inbox zero post, people naturally assume we’re referring to email inboxes…

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My favorite mobile apps right now

Our buddy Joe Turner just picked up a Nexus 10 tablet and was asking what my favorite apps were, so I thought it’d be a…

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Facebook adds comment replies

One of the problems with the comment systems on Facebook and Google+ is that replies can get buried and busy conversations can be difficult to…

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Make sure your content is in your control

We’re big believers in social media. We use Facebook, Twitter, LinkedIn, Google+, Pinterest and others on a daily basis. However, we also believe that it’s…

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Best apps for your new phone or tablet

If you just received a new phone or tablet as a gift, you’ve probably been digging in and downloading lots of great apps for it….

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Google+ launches new “communities” feature

The “circles” model has always been a bit confusing on Google+.  While it works great for posting content to a specific “circle” of your friends,…

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The two sides of social media on your site

When building new websites for people, they typically want social media icons included — and we agree completely!  With the vast hours that people spend…

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Be free to change your mind

Jeff Bezos, the founder and CEO of, recently made a powerful statement that has a lot of people thinking.  According to Jason Fried at…

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