Social Media Engagement: What It Is and How To Get More Interactions
Social media has become essential for communication, marketing, and brand building. Engagement on these platforms is a crucial metric, showcasing how well your audience interacts…
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How to Create an Online Marketing Strategy
Most of our clients have a wish list for online marketing, but they always encounter an obstacle when trying to execute. Most aren’t sure how to prioritize and accomplish their…
Free Facebook Page Template and 3 Big Changes You Need to Make Now
In March, Facebook shared that it would be redesigning business pages. New Page designs are rolling out now and there are some pretty significant changes….
10 Really Effective Facebook Marketing Strategies
How much time do you spend on your Facebook marketing? Are you posting the same type of content over and over again? Do you…
Public or Private: Which Should You Set Your Social Media Accounts to?
Should you set your social accounts to private to protect yourself, but risk fewer people seeing your online content? Or should you share everything publically, but potentially expose yourself to privacy concerns? There are advantages and disadvantages to each approach.
Using the internet to meet more people
One of the concerns that people have about the internet is that it’s creating less face-to-face communication. That may be true, but my experience has…
Don’t forget your “other” inboxes
When we talk about inboxes, like we did a few days ago with our inbox zero post, people naturally assume we’re referring to email inboxes…
Make sure your content is in your control
We’re big believers in social media. We use Facebook, Twitter, LinkedIn, Google+, Pinterest and others on a daily basis. However, we also believe that it’s…
The two sides of social media on your site
When building new websites for people, they typically want social media icons included — and we agree completely! With the vast hours that people spend…
Be free to change your mind
Jeff Bezos, the founder and CEO of Amazon.com, recently made a powerful statement that has a lot of people thinking. According to Jason Fried at…
Protecting your digital assets
Over the years, we’ve all begun to accrue a rapidly growing collection of digital assets. These range from photos of your kids, to business websites,…
How I sold my house on facebook
We don’t typically go into detail about personal events on our blog, but something amazing recently happened in over at the Green household that I…
The ROI of social media is survival
If you’re a huge brand, there are tools out there to help you measure the ROI of your social media efforts. For smaller businesses, though,…
Examples of How Studying Your Competition Isn’t Always Right
No matter what line of business you’re in, you can often get inspiration and ideas by checking out your competition. You can see what kind…
How to make it all come together
Over the years, I’ve discussed a lot of ideas to help your business flourish online and today I’m going to show you what it looks…
