GreenMellen

Building a Brighter Web

Our Work

THE MELLEN (ERR...FRUIT) OF OUR LABOR

Award-Winning Results

Our work has been recognized by the likes of Graphic Design USA and iStockPhoto for outstanding design results.

Atech Logistics & Distribution, Inc.

  • Recent Work Category: web design, SEO, messaging, social media

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When Atech Logistics came to us, they were in pursuit to becoming more proficient in their digital marketing efforts. As a third-party logistics company based in the Western states, they were getting work solely from referrals for over 20 years and knew it was time to expand their reach through SEO, social media and a brand-new website.

Not only did we design a fresh, responsive website for Atech, but we also implemented an SEO strategy into their content and created a social media plan to help them kickstart their social efforts. Atech was a wonderful company to work with, and we’re ecstatic to have created the tools needed to help them on their digital marketing journey.

Engage for Good

  • Recent Work Category: web design, SEO

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Engage for Good, formally known as Cause Marketing Forum, was founded in 2002 with the goal of providing business and nonprofit professionals working at the intersection of cause and commerce with the practical information and connections they need to succeed. They came to us looking for a new website to better provide valuable content and prompt users and businesses to becoming a member.

Another goal of Engage for Good was to implement a better SEO strategy than they were currently using, and with a thorough SEO audit we were able to target and create pages that better connected with their audience. Along with simplifying their current resources library and revamping their Engage for Good conference website, we believe we built a more comprehensive website to match their business goals.

HopeQuest Ministry Group

  • Recent Work Category: web design, SEO

hopequest-copy

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Addiction is something that affects hundreds of thousands of people in America, and HopeQuest Ministry Group is on a mission to help individuals and families impacted by addiction to experience freedom, hope and life.

When HopeQuest first came to us for a new website, they expressed how important it was to reach as many people struggling with addiction as possible. By implementing an SEO strategy into the content of the new pages, they are now able to grab the attention of those who need help overcoming addiction, within the area and around the country.

Along with eCommerce capabilities and pages dedicated to HopeQuest alumni, we’re proud to have built an impactful and inspiring website for this wonderful ministry.

SEO for an Atlanta-area home builder

  • Recent Work Category: SEO

Last fall, GreenMellen was approached by a local home builder that needed some assistance with their SEO. They were able to generate solid leads through their site, but it was almost exclusively via pay-per-click and other advertising. In an effort to generate more traffic from organic web searches, GreenMellen used a variety of strategies:

  • Performed a full keyword audit and competitor analysis to determine what keywords we should focus on first.
  • Rebuilt their site on the WordPress platform, allowing us to add the fresh keyword-focused content on the site. There are a lot of small things you can do with WordPress to fine-tune SEO on a site, and we utilized every available tool.
  • Pulled their external news/blog onto the main site, to help focus their domain authority and overall stance in the eyes of Google.

The results have been phenomenal. The new site launched near the end of September, 2014, and organic SEO growth has been remarkable since then. In the three months prior to launch they were averaging 548 visits per month from Google. In the four full months since launch, that number has shot up to 3354 visitors per month — an increase of over 600%!

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In addition, thanks to the new website and the research that went into it, users are staying on the site 14% longer than before and viewing 23% more pages on each session.

You can learn more about our various Search Engine Optimization strategies here.

ScaleSafe Home

  • Recent Work Category: web design & SEO

ScaleSafeHome

I’m constantly fascinated by the number of industries we are able to touch though our field of work. One week we may be researching Physical Therapy and the next week Logistics. In the case of ScaleSafe Home, we dove into the intricacies of treating the water that we use in our homes every day.

ScaleSafe Home is a product that allows homeowners to eliminate hard water with a cost effective, simple addition to their main water line. Their goal for the website was to not only establish a polished online presence, but also to generate higher rankings in search engines using on-site SEO and keyword strategy. During the first two months of the project, we conducted intensive research on the keywords homeowners use when looking for hard water solutions. With these results we were able to craft a content strategy around these words to assist homeowners in finding this unique solution to their hard water problems.

With the launch of this new site we are excited work with ScaleSafe Home to keep an eye on their traffic while continuing to refine a strategy that works for them.